Email Marketing

Manage your local email marketing with a clearly defined strategy + the technical capacity.

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Our belief, from experience, is that takes a combination of strategy and technical capability to create professionally designed, carefully curated personalised email campaigns that drive conversion locally.

Sell from the database you already have

CUSTOMER SEGMENTATION STRATEGY

Leverage our strategic insight to create tailored local customer profiles, segmentations and communication plans.

DESIGN & AUTOMATE

Access professionally designed email creative to captivate your tailored local customer segments, communicating to them on their key interests, driving engagement and satisfaction.

FOLLOW-UP

Automate follow-ups to drive conversion.

ANALYSE

Allow us to report back to you on your ongoing campaign effectiveness analysing open rates, click-through rates, conversion rates, bounce rates, and unsubscribe rates to more effectively drive your local email marketing effectiveness.

In the professional services industry, email marketing is essential for building client relationships and showcasing expertise. Law firms, consulting agencies, and financial advisors can benefit greatly from automated email campaigns that provide valuable content such as industry insights, regulatory updates, and case studies. A law firm that implemented a targeted email marketing strategy saw a 35% increase in consultation bookings and a 20% increase in client retention by sending personalized legal updates and automated follow-ups to clients after initial consultations.

- McKinsey&Company

Email generates $42 for every $1 spent, offering an astounding 4,200% ROI.

- Hubspot

Segmented email campaigns can result in a 14.31% higher open rate and a 100.95% higher
click-through rate compared to non-segmented campaigns.

- MailChimp

Personalized emails deliver six times higher transaction rates than non-personalized ones.

- Experian

Emails with personalized subject lines are 26% more likely to be opened.

- CampaignMonitor

46% of all email opens are on mobile devices.

- Litmus

Welcome emails have an average open rate of 82%.

- GetResponse

Businesses that use drip campaigns report a 119% increase in click-through rates compared
to standard email campaigns.

- MarketingPro

Abandoned cart emails have an average conversion rate of 18.64%.

- MooSend

Effective re-engagement emails can increase open rates by 26% and click-through rates by 8%.

- MarketingChart

Have an irresistible offer?

We'd be happy to market it for you with our local web essentials plan.

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Making local businesses better by fostering genuine conversations between brands and their customers. We are your local marketing agency. Reclaim your time, discover community, business freedom & financial success.

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Contact Us

admin@unifiedmarketingau.life


+61 483 936 801